Ecological Farming

Building Resilient Ecological Farms

EFAO supports farmers in Ontario with a strong knowledge-sharing community.

We rebranded from the ground up with a new identity to better communicate their messages. Then we created a responsive website design to connect and engage their members.

The new focus targets their goals to increase their membership and build more support for their organization. View the site at efao.ca

From a user experience perspective, the website demonstrates a strong understanding of its target audience and their needs. The navigation is intuitive, allowing users to easily explore different sections of the website. The layout is well-organized, making it effortless to find relevant information about EFAO. The use of clear headings, concise content, and visually appealing imagery enhances the overall user experience.

The website effectively incorporates the EFAO new brand identity. The colour scheme and typography choices align with the organization’s mission of promoting sustainable farming practices. The overall aesthetic is clean, professional, and visually engaging, creating a sense of trust and community.

The integration of multimedia elements, such as videos and image galleries, enriches the user experience and effectively communicates the organization’s initiatives.

It successfully captures the essence of the Ecological Farmers Association of Ontario while providing an engaging and informative platform for its target audience. Overall, the website design effectively communicates the organization’s values and encourages user interaction.